Change we can.
Bettina Baumgartner AB is an expert consulting company, specializing in designing and implementing hand-crafted transformation journeys with our customers.
We aim to build stronger organizations by putting essential transformations into action. We help to improve structure and processes, inspire people to do their best and make vital transformations real.
Strategic change only creates value when it shows up in how an organisation actually operates. We support companies in implementing new operating models and culture change for increased performance or fundamental strategic shifts – such as AI adoption, digitalisation, organizational resiliance, regionalisation. Our work bridges the critical gap between strategy and day‑to‑day reality.
We don’t stop at defining what should change.
We work alongside organisations to make change work.
We turn strategy into ways of working.
We are your partner of choice when you need a skilfully hand-crafted yet lean solution to lead your transformation journey towards excellence, increased performance and strategic change. Our strength is to connect with your reality, move from PowerPoint ambitions to real life results and creating safe spaces where people can engage, collaborate and contribute.
We partner with CEOs, executive teams, HR leaders, internal change makers and project leads. Our customers value our hands‑on, pragmatic, and people‑centered approach. Our solutions are grounded in solid leadership practice, combined with a scientific approach and more than a decade of executive consulting in challenging environments.
Bettina Baumgartner AB was founded 2016 in Sweden and operates in Scandinavia and the DACH Region (Germany, Austria and Switzerland). Depending on the size of your project, we team up with trusted partners and can provide an expert knowledge pool, tailored to meet your needs.
“You cannot think yourself into a new acting, but you can act yourself into a new thinking.”
John Shook
Our areas of expertise
Our solutions are grounded in solid leadership practice, combined with a scientific approach and more than a decade of executive consulting in challenging environments. This allows us to deliver successful transformations in areas such as:
SERVICES
How we can help you designing and implementing your transformation journey
We have the capabilities and tools to meet you where you are in your transformation journey:
1. Current State Assessment/ Outside in view
Transformative, value‑adding change begins with the courage to truly understand where you stand today. We guide you in seeing your current state with clarity and intention, turning honest insight into the powerful first step of your journey forward. This helps you illuminate your starting point for moving into the future with purpose, confidence, and momentum.
2. Vision Development
& Strategy cascading
We guide you in shaping a vision that inspires, unites, and energizes to fuel your strategy. We help you imagine a future that reflects your true ambitions and resonates across your organization. Together, we translate ambition into a vivid, tangible blueprint that aligns with your goals and empowers your teams. We also ensure this future comes to life by cascading your strategy with clarity and structure. We support you in translating high‑level direction into meaningful actions across all levels of the organization, keeping you on track along the way.
3. Organization Design for Strategy Implementation
Effective transformation requires an organization designed to bring your vision and strategy to life. We help you shape structures, roles, and ways of working that reflect your ambitions and enable your teams to thrive. By refining your target operating model—whether through clarified governance, streamlined processes, or new collaboration principles—we ensure that your organization is aligned, empowered, and ready to deliver on its strategic goals with confidence and agility.
4. Increased performance through operational excellence & process improvements
We support you in elevating your performance and output by identifying waste and improvement opportunities, streamlining processes, and strengthening capabilities that matter. Through smarter ways of working, and a culture of continuous improvement, we help you unlock efficiency, reduce friction, and enable your teams to deliver higher value with greater ease. We are used to work in operational as well as administrative environments and know how to apply lean principles and way of working in your industry and specific circumstances.
5. People empowerment strategies & Culture Change
We help you design empowerment strategies that bring different perspectives together, foster genuine collaboration, and build commitment to change. By deliberately developing change leadership capabilities, we help cultivating an empowering culture—grounded in trust and shared accountability—enabling your people to grow, contribute, and lead the transformation from within.
Our support packages can be customized, to meet your specific needs along your transformation journey:
Our Values and believes
We believe that meaningful change should strengthen organizations and uplift people – and we show up every day with values that keep us grounded, authentic, and effective.
We commit to being R‑E‑A‑L:
R – Result‑oriented & Respectful
We deliver measurable outcomes while deeply honoring people, diverse perspectives, and the journey that brought you here.
E – Excellent & Empathic
We set high standards and meet them with empathy, understanding, and genuine care for those experiencing change.
A – Ambitious & About People
We aim high — always — and we never lose sight of what matters most: the humans at the heart of every transformation.
L – Lean & Lived
We work smart, keep things simple, and bring energy and joy to the process in pursuit of bringing the desired changes to life.
trusted by
trusted by
Partnerships
Depending on the size of your project, our network of trusted partners can be seamlessly integrated to provide additional expertise and scalable support.